Your business begins to take a shape at the moment when you
buy a domain name to launch it over the internet and your marketing strategies
for your online business ought to begin at the absolute starting point when you
buy a domain to settle you in the competition.
But, the experts of this field believe that a shrewd domain
name registration procedure with a complete understanding of a domain and Uniform
Resource Locator (URL) structure conventions could push your online business up
in the right direction.
Let’s help you know about how domain URL conventions could
be practiced well.
Domain
Conventions To Be Considered
Let's start with a domain name. Choosing decent, correct and
search engine friendly domains definitely help you save your efforts and even a
good amount of money.
Here are some important factors that you should check while
choosing a specific domain for your website.
Primary Domain Naming Conventions
Well, there is no need to state that the primary thing you
can do is to pick a right domain name which is available. Almost each web
hosting service provider offers an option to the purchasers to search a domain
to ensure its availability. If it is not available, a search result shows good
alternate choices to be looked over.
Let’s see some important points, which would assist you to
get a good name.
·
Make your domain easy-to-remember
·
Keep it simple and short
·
Find out the prospective name on search engines
·
Try to use keywords that describe your business.
·
Avoid the use of numbers, hyphens and shortcuts.
·
Try to use appropriate, popular, and profitable
domain extensions
·
Avoid copyright infringement.
Buy Multiple Domains
There are many reasons for registering multiple domains,
mainly enhancing online identity, focusing future growth, and permitting more access
points to your online presence.
Furthermore, you would also protect your business from
competitor hijackings that may restrict your online activities.
While purchasing more than one domain you can consider various
options expressed underneath-
· Accommodate closest variations of your domain to
direct your visitors to your website instead of an error page or a competitor's
web page.
·
You may buy a domain with your business brand name
to endorse in the market.
· To secure your business brand from possible
identity theft, you could pick hyphenated versions of your domain.
·
Alternate top-level domains (TLDs) might also
help you to keep your business on the top & ahead of your competitors.
Purchase the same domain with different TLDs such as.COM, .ORG, .BIZ, .IN, .NET
and more to bring your business activities in the spotlight.
Fix Domain URL Issues
After domain conventions, you should work on URL
conventions. There are various issues related to a URL that should be settled
before launching a website. You should keep your website’s home page at a root
level and ensure that your landing page runs at the root level and redirects
website visitors from there only.
Have A Search Engine
Friendly URL
A URL is said to be a decent and a powerful URL if it
incorporates different attributes such as a good structure, keywords, and
conciseness together.
You should arrange your domain URL in extremely adherence to
the internet visitors’ inclination to the navigation. If your website contains
different categories and sub-categories, then make a URL structure containing
folders and sub-folders.
Go through all these points to maintain the power of your
domain. BookMyIdentity, an ICANN accredited domain registrar also help you to choose a good name of your domain
for your business at affordable prices.
Along with this, it also provides affordable web hosting
services, website building, email hosting, website security and much more!
References
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