Tuesday, 11 April 2017

Shared Web Hosting: Does It Affect Search Engine Ranking?



Nowadays, it is one of the biggest concerns whether a shared web hosting service influences search engine ranking or not.

If you are concerned whether  a shared web hosting service affect your website’s search engine rankings, then you should know  that 99%, it does not influence your website in any way and 1% is the only an exception that might affect your website’s search engine rankings.

In a search engine ranking system, there are many strategies to rank your website. On the basis of these strategies, search engine ranking system ranks your website. 

The most common practices to get a better ranking in search engine results are proper navigation, good Search Engine Optimization (SMO), server response time, page loading speed, and more.
First, Understand What Is Shared Web Hosting
First of all, you need to comprehend what a shared web hosting service is. Shared web hosting is a website hosting service where many websites (20-200) are hosted on a single web server. Actually, it depends on your web hosting service provider as to how many websites they host on a single web server.

In a shared web hosting service, all hardware resources are shared by websites that are hosted on a single web server. This means that if any website utilizes high resources on that specific web server, it could affect other websites.

However, today almost all organizations are already settled advanced and smart technologies to give you uninterrupted hosting services in shared web hosting. 

There are a number of guidelines and limits are stated for shared web hosting. 

For example, if any website continuously uses very high resources, then a server automatically downs for that website in order to protect various other peer websites hosted there. 

Web hosting service provider organizations, even suggest websites which just began consuming more resources to move to other types of web hosting services (VPS hosting, Dedicated hosting, Cloud hosting, Reseller hosting), which suit them.
Does Shared Web Hosting Affect Search Engine Rankings Or Not?
One of the most common misconceptions is that if any spammy or illegal website is hosted on the same shared web hosting, then Google may penalize you as your website is also hosted on the same IP (Internet Protocol) address. 

But, today there are no web hosting organizations which allow hosting spammy websites and illegal things on their web servers, which could cause them a penalty or loss.

After this brief discussion, it is clear that a shared web hosting service does not affect your search engine ranking. 

You simply need to choose a reliable web hosting company such as BookMyIdentity to host your website. It offers various types of web hosting packages with an appropriate disk space and bandwidth at a very low cost.

It also offers wide range online services such as domain name registration, email hosting, website builder, website security and much more! 

References

Monday, 3 April 2017

Make Your Website More Mobile-Friendly!

If you do not have a mobile-friendly website, you are missing out on an enormous chunk of your website’s traffic and even conversion potentials.

Having a mobile-friendly website is not simply a good practice, but it is actually a prerequisite. 

Recently, Google declared that it would start using mobile-friendly websites as a ranking factor. This implies that if your website is not mobile-friendly, it would soon see a lower rank in search engine results.

Let’s see some important points, which would help you make your website more mobile-friendly.
·        Make A Mobile Version Of Your Current Website
It is one of the easiest and quickest ways to create a mobile-friendly website. You could make a mobile version of your desktop website by using various conversion platforms such as DudaMobile and bMobilized.
·         Use Mobile Plugins On CMS Platforms
The most prominent website CMSs (Content Management Systems) such as WordPress, Drupal or Joomla would help you create a mobile-friendly website without requiring two separate website versions. 

Content Management Systems incorporate various approaches to customize a mobile experience to not only deliver an appropriate content, but also include various features best used on a mobile device.
·         Use A Mobile-First Responsive Web Design
A mobile-first responsive web design means you could start your website design process by designing for a mobile. Once you have done with a website design for a mobile, you could easily modify this design for a desktop.

It is actually simpler to translate a mobile design of your website to a desktop website design than translating a desktop website design to a mobile.

To create a mobile-friendly website, you can also use mobile-centric websitebuilder, Impress.ly from the house of BookMyIdentity. It is a platform, where you do not need to learn any programming language or technical skills to get your website optimized for mobile visitors.

References

 



Thursday, 30 March 2017

Managed eCommerce Web Hosting Solutions!



Managed hosting is an extension of a dedicated web hosting service where required software, hardware, and other equipment are owned and handled by a hosting service provider rather than by customers.

Managed hosting differs from other types of dedicated hosting services & under that a hosting service provider manages an OS (Operating System), software, and hardware. 

Managed web hosting could offer various advantages for businesses in any marketplace. In spite of the fact that this approach is worthwhile for almost any business, in an eCommerce sector it stands even more significant.

Let's take a look at a managed hosting solution that makes all the difference in an eCommerce sector.
          Streamlined Industry Compliance
When eCommerce businesses look to host their own particular infrastructure, they should consider all rules and regulations that administrate the industry. This incorporates the PCI DSS (Payment Card Industry Data Security Standard), which demands particular security conventions and procedures for the treatment of sensitive client payment information.

A managed web hosting solution would definitely help you in this process. Managed eCommerce hosting providers comprehend the fundamentals of the PCI DSS and other rules and regulations, and have made special efforts to guarantee that their hardware infrastructure and software solutions are completely compliant. 

This eliminates lots of hassles for eCommerce business owners while helping to ensure that their organization's data and customer information remains secure.
          The Best Security In A Business
With regards to security, industry compliance is not the only thing to stress over. These days, hackers are continually targeting eCommerce businesses because of the vast amount of consumer data they have on hand. 

However, managed service providers take care of much of the web security for your business by preventing intrusion, blocking virus attacks, prohibiting unauthorized access, and securing all your data.

They additionally have a full time staff accountable for ensuring that these critical frameworks stay completely patched as well as up-to-date, so that you need not to worry about black hats and even software upgrades and concentrate more on increasing the customer base and building a successful brand.
          Availability
When your eCommerce website is offline, you may lose your business. Managed hosting, particularly on packages where high-availability is ensured by the Service Level Agreement (SLA), guarantees your website remains online at least 99.9% of the time.
      Website Loading Speed
Slow website loading speed affects search engine ranking and also turns customers away. Sometimes, loading sluggishness could be because of the configuration of your website, it could also be because of the server speed. 

However, with a managed hosting service, your server is always monitored to identify performance issues, subsequently ensuring your website loads quickly regardless of how much internet traffic you are experiencing.

Managed server hosting makes a sense for a number of eCommerce businesses, particularly those, which do not have an in-house expertise to manage their servers. 

If you are looking for the first-class managed hosting solution, check out managed web hosting service from BookMyIdentity and get access to streamlined IT operations and a reliable infrastructure with an efficient data security.

References



Thursday, 23 March 2017

The Importance Of #Tags In Social Media!



The pound sign is generally represented by the symbol “#”, and by putting this symbol in front of a word or a series of words on a social media network, it would turn that word in a hashtag. 
What Is A Hashtag
A hashtag is actually the pound sign (#). When it comes to social media platforms, it is commonly used to draw the attention of individuals, promote your business and organize your web content.

A #Tag got its start on Twitter as a method for making it easier for individuals to find, follow, and even contribute to a conversation.

You do not require any special software, coding background or even a professional education to make #Tags. The main thing you have to do is put the pound sign (#) directly before a word or a phrase that you want to transform into a #Tag and follow these basic rules-

·         No spaces
·         No special characters
·         No punctuation
·         Another important thing to remember: capitalization matters only for readability. For example, #DomainNameRegistration.

Hashtags are majorly used on Twitter & also on other social media platforms such as YouTube, Google+, Instagram, Pinterest, Facebook, and more.
Why Use #Tags
 In today’s social media world, users could quickly get impeded by information overload. Using a #Tag makes it simple to focus only on the information that you want. 

There are a number of reasons why you should use #Tags in a social media marketing strategy. Let’s see some important aspects of using them in your social media marketing campaign.

·         It helps you get found by your intended target audiences. Many individuals do research by searching on a specific #Tag. If they use your #Tags, you could increase the chances of being found.
·         It compels an action. When users see a post that is of interest, they would probably invest time looking through your content brought up by a #Tag.
·         #Tags make finding all types of information easier for users. A unique #Tag makes your message emerge to the clients finding it valuable.
·         It improves your click-through rates. #Tags are an incredible approach to improving your online presence. They help you get more engagement as well as visibility. More precisely, you would get more clicks on your posts.
·         They are awesome for research. If you are doing research, it is very easy to find relevant and great content by a search on particular #Tags.

Remember, hashtags are easy-to-use! They not only help you find posts about particular content, but they also help you reach more individuals who are interested in your content.

This is one of the most powerful tools for connecting with possibly thousands of targeted audiences worldwide.

Thus, compose different #Tags, which fit your industry and give your business a great opportunity to reach potential customers by moving online with BookMyIdentity today! 

References





Tuesday, 21 March 2017

G Suite Security Features!

Google has released many new tools for its G Suite (Formerly Google Apps for Work) productivity apps for businesses that would give administrators a more control over data security. 

As per Google, millions of businesses pay for G Suite, which includes cloud-based communication, document creation apps, collaboration, and storage. 

Google has introduced a number of security features to help administrators to secure the data present in Google Apps for Work. 

Let’s see some new security features, which aim to keep businesses’ data safe on this platform.
1.       Security Key Enforcement
Administrators could already enforce a two-stage verification process, which would require end-users to utilize a physical security key that plugs into a computing device such as a laptop or a personal computer, or pairs with a mobile device such as a smartphone in order to access their Google Apps accounts. 

Now, administrators could limit login exclusively to clients with a secure key.
2.       DLP (Data Loss Prevention) For Google Drive
A Data Loss Prevention feature is already available for a Gmail account and now it is also available for Google Drive. 

With a DLP solution, administrators could control what content can be stored on Google drive and prevent clients from accidentally sharing confidential and sensitive data externally.
3.       S/MIME Encryption For Gmail
For enhanced email security, this suite now allows businesses to bring their own particular certificates for S/MIME (Secure/Multipurpose Internet Mail Extension) encryption.

It is a widely accepted protocol to send digitally signed as well as encrypted messages.
In addition, companies would also be able to enforce S/MIME encryption usage and set DLP rules based on particular hierarchical unit needs.
4.       Third-Party Email Archiving
Businesses that use certain types of SMTP (Simple Mail Transfer Protocol) archiving solutions could now effectively incorporate them with Gmail.

For this, you can choose G Suite package from BookMyIdentity, which would provide you a completely new way to work together online, not only using email and chat, but also real-time document collaborations, social media, video conferences, and much more. 

References